There’s no denying that link building is key to a successful marketing campaign. And, it is extremely important for those who want to rank organically in search engines. The more backlinks you manage to collect, the higher your SERP ranking will go. To Google, a page that has 10,000 backlinks will appear more trustworthy and useful than the same featuring 1,000 backlinks.
As important as the link-building strategy is, getting a backlink from your competitors is not a cakewalk. We know that half their inbox will be filled with the requests of the web owners asking for a backlink. Digital Geeks have helped many companies build their backlink profile in the most natural and authentic way. Over the past few years, we have worked with startups and SMEs to help them grow their online business through effective link-building strategies.
Despite being one of the oldest SEO techniques, guest blogging is still relevant. In fact, it is one of the effective link-building strategies that make you look like a thought leader in the industry. Sure, posting high-quality blogs on your website is the best way to generate traffic to your page, but it will take a lot of time before people start visiting your website. Guest blogging, on the other hand, will drive a large volume of organic traffic to your page. That’s because it gives you access to hundreds of thousands of people. You can publish a guest post on other sites and request a link back to your site in return. The website owner will gladly give you a custom author byline.
Our guest blogging strategy works like a free promotion for your website. You only have to post a few valuable and informative articles on other sites and in return, they give you links pointing back to your site. These backlinks may appear in the author byline or through a link inserted in the middle of the article. We believe in generating links from a high-quality and authority website so that it counts. No need to waste your time writing quality posts for random websites. We will help get your links published on a high-authority website that will make you appear as a thought leader in the industry.
Link building goes deeper than generating backlinks from high-authority websites. Know that there is a lot more to a successful backlink profile than a handful of backlinks you generate from different websites. It is equally important for a website owner to audit their backlink profile to ensure that each web page has high-quality backlinks and zero broken links. Backlink audit is about scanning your website for different backlinks, evaluating the quality of these links, and separating the good and bad links.
We check the domain authority of the websites pointing to your blog and web pages to get a better understanding of the quality of the backlinks you receive. Our team contacts the website owners for removing certain links pointing to your page from their websites (the low-authority websites). We also have the skills to export links to the Google Disavow tool. In short, we do all it takes to create a natural and quality backlink profile for you. Our goal is to ensure that your website receives high-quality backlinks from reputable sites.
There is a good chance the strategies your competitors are using to generate backlinks from high-authority websites will work for you. It will also give you an insight into the websites that have linked back to your competitors’ blogs and web pages. We help streamline the process by researching your competitors’ link-building strategies and approaching the sites that are linking to your competitors.
There is a good chance the websites linking to your competitors will send you a link too. Competitive link analysis has always proven to be an effective and easiest possible way to build your link profile. We also perform the backlink scan on your competitors’ websites and help them get the list of the broken links and suggest your blogs as an alternative. We use a combination of techniques to help improve your website ranking through effective competitive link analysis.
The broken link strategy has been around for many years, and for a good reason. The method works wonders. We scan a large number of high-authority websites in your industry for broken links. If we find any broken link on their web pages, we send an email to the website owner notifying them about the broken link. We recommend a blog on your web page as a replacement for the broken link. The website owner gets to fix a broken link, while you get a backlink easily. A win win!
Visual content has always been engaging and informative. It also happens to be the most-shared content on the internet. There is a high chance people will crop the infographic from your website and share it with other users or publish it on their websites, thus generating tons of backlinks for your page. Backlinks get shares, likes, and links.
Nobody wants to spend hours reading a 5,000 words blog post when they can simply go over the infographics to get an idea of what the post is about. The reason that makes infographics popular in the industry is that it features quality visual content that helps you understand the information clearly.
A successful backlink profile does not only include the backlinks from websites. It rather has to be comprehensive. We have seen people generating a considerable amount of traffic to their website through social media engagement. The more your fans share your links through social media, the more impressions you will receive, and the higher the traffic your website will generate.
We at DigitalGeeks.ca strive to provide you with a personalized marketing strategy. Give us a call to get in touch with our SEO specialist and find the best and most suitable SEO solution for your online business.
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